Welcome back to The Athletic's free weekly sports business cheat sheet. Name-dropped: Woody Johnson, Mark Walter, Caitlin ...

Even Gauff’s signature shoe, the Coco CG2, got the custom co-branded treatment incorporating the gorgeous green shade. Her headband, socks and wristbands—all featuring crisp white—completed the ...

For her first-round match, Gauff wore a custom tennis kit provided by New Balance. The athlete and 2023 U.S. Open champion’s kit featured a marbled illusion fabric in shades of dark blue set ...

The New Balance T500, the brand’s signature tennis-inspired lifestyle model, also gets a Grey Days offering. This one is heavy on the grey, with accents of white, blue and black.

Coco Gauff and New Balance are launching a new tennis shoe aimed at growing the sport. Daniil Medvedev's Lacoste outfit for the 2025 French Open is available online now. Published May 1, 2025 ...

New Balance dad shoes can take many shapes and forms, from the clean lines of the 2002R to the futuristic sensibilities of the 860v2.. The brand’s latest model, the 1906 Utility, sits somewhere in the ...

Coco Gauff expressed her delight at her new signature shoes, which have been designed in collaboration by sportswear giant New Balance and luxury fashion juggernaut Miu Miu.

Since their first team-up for the Spring 2022 season, New Balance and Miu Miu sneakers have typically debuted at Paris Fashion Week. After taking a lap around the runway, they immediately walked ...

Tennis star Coco Gauff teamed with New Balance and Miu Miu for the footwear company and fashion label’s next phase of their growing partnership.The Grand Slam champion will style pieces from the ...

The New Balance 530 and 1080 are two of the brand’s most popular shoes, with the 530 being listed as lifestyle shoes and the 1080 being flagged as designed for running.

COURTESY NEW BALANCE. THE SLIMLINE SNEAKER has the staying power of a long distance runner. The reigning silhouette of 2023, 2024 and 2025, it’s the Harper’s BAZAAR team’s answer to the age ...