A player gains the advantage when they've scored once, because they only need one more point to win, while their opponent would need to score twice. Outside of professional tennis, the term "ad ...

the modern version of tennis scoring was finalized in the Victorian period. After players or teams reach deuce, the next score will either be Ad-in or Ad-out. "Ad" is short for advantage, meaning that ...

The NCAA has changed the game of college tennis as we know it ... makes it over the net can severely skew the score of the match. Thus, with no ad-scoring the probability of an upset is much ...

This has been one of the busiest weeks of the season to be a tennis fan. There's no combined ... "I would love to see no-ad in singles," Knowles said. "And I would change it up a little bit.

The ad ran during the 1995 US Open at a time when tennis was seen as a subdued, quiet sport lacking in the dynamism that defined other American sports like basketball and football.

The ad opens with Nadal slowly sweeping a clay tennis court. This pays homage to Nadal's nickname the "King of Clay," which he earned because of his record 14 French Open titles. The ad returns to ...

Love? Deuce? Advantage? What does it all mean? Tennis has long had the most unique way of keeping score, and the origins of the sport's scoring system are actually fairly ambiguous. So if you're ...