Fans will go up against sports stars and celebrities for a host of challenges, including a UFC striking challenge for massive prizes.

Welcome to Sportico's transactions wire, a weekly rundown of personnel, partnerships, products and purchases across the ...

Bridgestone could see the biggest hit of any major tire brand. The second-largest tire supplier to the U.S. market in 2024, the United States constitutes roughly 40% of Bridgestone's yearly revenue.

When you think of athletic apparel, Hanes probably isn't the first name that comes to mind. Athletic wear and athleisure has largely been dominated by upmarket brands like Lululemon, ALO Yoga ...

He's been covering games (with occasional dalliances in the worlds of anime and pro wrestling ... for games was sparked somewhere between Metal Gear Solid 2 and Knights of the Old Republic ...

Still producing its vehicles in Wolfsburg, the city where the brand's first-ever factory was constructed in 1938, the iconic German manufacturer has established its presence in many different ...

Through their work in The Heartbreakers, band leader Tom Petty and his guitar foil Mike ... s natural musical chemistry and some off-hand gear choices that were chosen out of a matter of necessity ...

How They Build Brand New Landing Gear From Scratch Inside Billion $ Factory Posted: April 30, 2025 | Last updated: April 30, 2025 Today on the FRAME, we step inside the detailed production process ...

LINWOOD, OH ‒ As the founder and CEO of Sprints, a startup athletic apparel brand, Eric Rose could have a number of topics on his mind when he walks into work each morning. He could choose to ...

Stars have been everywhere this week. In L.A., Erin Foster celebrated her apparel brand, Favorite Daughter, while Cole Sprouse and Ari Fournier stepped out for groceries. Meanwhile, Anya Taylor ...

decided to take action by offering a selection of the brand’s Course to Court collection to players who do not have an existing apparel sponsorship in place. “At Rhone, we are dedicated to ...