You'll see the font and associated branding roll out on a basic level this week (the website and Uber Eats app have already updated as I write this), although deeper changes will take longer.

Similarly, Uber Eats’s notification that a restaurant is making your order is actually invented. ... Before it was a time, presented front and center in a big, readable font.

Uber has done away with the logo it unveiled two years ago in favor of a new wordmark version that simply uses the company’s name. Uber has also redesigned its mobile app, and has changed its ...