Uber has a new logo and lots of people hate it. Instead of the stylized white and black "U," the new design features an image that the company calls the "atom and bit." While a few offered praise ...

NEW YORK — Uber has a new logo and lots of people hate it. Instead of the stylized white and black “U,” the new design features an image that the company calls the “atom and bit.” ...

Uber has a new logo and lots of people hate it. Instead of the stylized white and black “U,” the new design features an image that the company calls the “atom and bit.” While a few offered ...

Uber is shrugging the black and white logo that Kalanick described as “distant and cold,” by adding some colors, turning the rider app blue and the partner app red. The company also changed ...

The next time you whip out your phone to hail an Uber but don’t see the black and white icon anywhere on your screen, don’t worry—the app is still there. You just might not recognize it at ...

Once I noticed just how many app logos have white-on-black color schemes — including Threads, the BBC, Uber, Apple TV and, yup, The Washington Post — I had to know what the heck was going on.

CNN–Uber has a new logo, and the Internet is not pleased. Instead of the stylized white and black “U,” the new design features an image that the company calls the “atom and bit.” ...