Discovery thinks HBO has some pretty good brand equity, after all. This summer, streamer Max will bend the knee and rebrand back to its original name, HBO Max. The change comes just over two years ...

Max will rebrand once more as HBO Max. Speaking on stage during Warner Bros. Discovery’s Upfront presentation to advertisers, HBO chief executive Casey Bloys announced that the company’s ...

Max is now HBO Max. Again. No, I'm not joking. Less than two years after Warner Bros. Discovery changed the streaming service and ditched the HBO brand name, they've finally come to their senses ...

First, there was HBO. Then there was HBO Max. Then there was Max. Now, Warner Bros. Discovery is going back to HBO Max. That's pretty funny! But behind the scenes, there's a serious story ...

Warner Bros. Discovery announced what at least a few branding experts saw coming: the streaming service known as Max is reverting to its previous name, HBO Max. This is the fifth name change for ...

Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name change for the app in the last decade. By John Koblin It’s not Max.

Max Verstappen has issued a veiled apology for his wild crash with George Russell by admitting it “was not right and should have not happened”. The four-time world champion was hit with a 10 ...

Everything old is new again. What goes around comes around. Time is a flat circle. And Max is now, once again, HBO Max. Warner Bros. Discovery, the parent company of the streaming service known ...

You’ll never guess what its executives came up with. Originally, the service launched as HBO Max in 2020. In 2023, the company controversially changed the streaming service to simply Max ...

It’s not Max, it’s HBO Max. Warner Bros. Discovery has decided its streaming service Max would once again benefit from being associated with the most prestigious brand name in TV history.

Garena Free Fire Max, an enhanced version of the banned Free Fire, captivates Indian gamers with stunning visuals and engaging gameplay. Daily redemption codes, valid for a limited time ...

First it was HBO Go, then it was HBO Now, followed by HBO Max and ultimately just Max. But now, Warner Bros. Discovery is rebranding its streaming service yet again to: HBO Max (Yes, you read that ...