Elite athletes will soon have a new opportunity to showcase their skills and earn compensation in a professional setting.

After the official announcement from Varsity Spirit, Cheer Athletics is proud to share that Co-Owner Brad Habermel has been ...

Cheerleading is way more than pom poms and jumps. It is extremely demanding and ultra competitive! Until now, cheerleaders ...

This new league is billed as the first professional cheerleading league for athletes 18 and older to give cheerleaders the ...

It is hard to believe, but until now, professional cheerleading wasn't a real path for even the most elite athletes. For decades, they've trained like pros--with no league to chase. That changes today ...

Varsity Spirit is making history with a professional cheer league, offering paid opportunities and national spotlight for ...

The Seaford High School varsity cheerleading team was celebrated with a parade on Saturday, May 17, as the team was honored for winning the first national title in school program history.

Varsity Brands, LLC, a lawsuit that alleged antitrust violations by cheerleading giant Varsity Brands. Varsity settled the suit for $82.5 million while denying wrongdoing, and the court did not ...

Underwood Law says the May 5, 2025, deadline is fast approaching to file claims in Jones v. Varsity Brands, LLC, a lawsuit that alleged antitrust violations by cheerleading giant Varsity Brands ...

The competitive cheerleading giant says its plans to increase police presence, ... [Varsity Spirit has] a long history of putting profits over safety,” Archie said, ...

MEMPHIS, Tenn., Feb. 18, 2025 /PRNewswire/ -- Varsity Spirit – a division of Varsity Brands and a global leader in cheerleading, dance team and band apparel, camps and competitions, and yearbook ...

Greenwich High School's varsity cheerleading team is the 2025 Fairfield County Interscholastic Athletic Conference champions. The team earned the title over runner-up Danbury and third-place ...