Ken Norton is a product partner at Google Ventures where he advises startups on product management and also helps ... Ask everyone this question “What can I do to make your life easier?” ...

Commissions do not affect our editors' opinions ... universities and bootcamp providers we consider are awarded You should write a product manager job description that clearly explains the most ...

In 2005, Norton wrote an essay entitled How to hire a product manager where he states that companies should look for intelligent individuals with a strong technical background, “Spidey-sense ...

Product management may be gathering competitive ... rationale and evidence behind our recommendations on who should do what. That being said, it’s still better to have the “wrong” role ...

Gainsight recently collaborated with Method Garage, a customer journey consulting firm, to map out the stages of product management maturity and what every company should do to move forward to the ...

where this movement should start. Rather than everyone becoming marketers, they become good product managers, developing materials and events that contain the same qualities as their products.

Another thing product managers should do is realize how fast things are changing. At tech companies, most people operate in six-month performance cycles, quarterly roadmaps, and bi-weekly status ...

We all love to see things moving up and to the right and to check things off our to-do lists. For the product manager, this often means looking at simple topline or “vanity” metrics instead of ...

Artificial Intelligence (AI) and Generative AI (GenAI) are upending product management as we know it. From ideation and ...

Meta released a guide for how to land a product manager job at the company ... Then, if a candidate makes it to the next round, they'll do a "full loop" interview that will consider their ...