Meta boss Mark Zuckerberg said the ads on WhatsApp will not affect personal chats and will be available to channel ...

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million ...

For years, WhatsApp resisted the advertising model even as its parent company heavily monetised its other platforms like ...

‘We’ve seen this pattern before, with small updates that pave the way for much bigger changes. The introduction of ads could signal a wider shift away from private messaging toward monetised, ...

WhatsApp is the instant messaging app we all know and love. In the ever-changing digital landscape - like Trump Mobile ...

WhatsApp, long considered a sanctuary from ads, is now showing promotions in its Updates tab. Meta’s announcement brings status ads, channel promotions and paid subscriptions to the app. Private chats ...

Meta has announced the introduction of advertisements to WhatsApp, ending its long-standing ad-free experience.

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

WhatsApp said Monday that users will start seeing ads in parts of the app, as owner Meta Platforms moves to cultivate a new ...