It was definitely a lightbulb moment when I saw that white concealer could just be what I've been looking for all along. However, it seemed almost too convenient (and social media can be deceiving ...

Recently, beauty enthusiasts have made a case for ditching their usual skin-toned concealer for bright white versions, claiming the colour helps brighten the under-eye area a lot better ...

Though this trend was a personal fail, it did reignite my love of white concealer. Best worn under the likes of a skin tint or foundation, it works a treat to cancel out any dark blue and purple ...

That said, I was intrigued when I first stumbled upon TikTok's white concealer trend. The hack is fairly simply and promises to erase dark circles and make your eye area look ultra bright and glowy.

Discover the difference between brightening concealer and white face paint with this makeup hack! Learn which product works best for achieving that flawless, brightened effect for your character ...

Concealer is, apparently, on the outs, according to the young TikTokkers who have sworn off the under-eye camouflage, calling it a “game-changer” for their complexion. While some are swapping ...

Brightening and color correcting concealers are out, and this season's must-have accessory has taken a surprising form: under-eye bags. Beauty lovers are using makeup to emulate late nights and ...

Tarte's Shape Tape Concealer, a popular choice for its coverage and buildability, is now available in a stick format. The Big Stick Energy duo includes the Shape Tape Blur Concealer Stick and a ...

She has been writing about food, drinks, and culture for more than 15 years. Concealer can make you feel like a brighter, bolder, more flawless version of yourself. That is, if you find the right one.