MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

When the threat of a TikTok ban sent millions of users flocking to Xiaohongshu/RedNote as an alternative to the platform, Zaria Parvez, a senior global social media manager at Duolingo ...

Calling themselves “TikTok refugees”, hordes of the app’s estimated 170 million American users began learning Chinese as they flocked to another Chinese-owned short video platform – Xiaohongshu ...

When the threat of TikTok’s ban sent a flood of American TikTok users to Chinese-owned video app Xiaohongshu (Red Note ... re learning mandarin,” the Duolingo account tweeted.

A Duolingo spokesperson told entertainment news ... the account poked fun at American users jumping over to Chinese app Xiaohongshu, calling them out for learning Mandarin now.

In recent days leading to the ban, more than 700 million TikTok users have shifted to RedNote, also known as Xiaohongshu, TechCrunch reported. Shanghai-based RedNote operates primarily in Mandarin.

Popular language learning platform Duolingo Inc. (NASDAQ ... TikTok users have migrated over to RedNote, also known as ...

According to TechCrunch, 700 million TikTok users have migrated over to RedNote, also known as Xiaohongshu ... learn the language using platforms like Duolingo. This is evidenced by Duolingo ...