YMCA Changes Name, Logo To 'The Y' December 2, 2010 / 6:56 PM EST / CBS Miami HOLLYWOOD (CBS4) - After 165 years, even a hit song with their namesake, the YMCA is changing its name.

The national YMCA organization recently revamped its brand strategy and redesigned its logo to better reflect the role the YMCA plays in challenges facing the country.

DAYTON — The YMCA of Greater Dayton will be undergoing changes to meet with its new brand strategy starting in 2011.

For the first time in 43 years, YMCA of the USA has unveiled a new brand strategy to increase understanding of the impact that YMCAs make in communities across the country. According to a release ...

SEQUIM — A new sign denoted a new outlook for a familiar community organization. YMCA of the USA recently unveiled what officials call a “brand strategy” to increase understanding of the impact that ...