has launched its first-ever sonic logo in India. The initiative is part of a larger strategy to create a multisensory brand experience. India, being one of the key global markets for 7UP, is the first ...

The new sonic identity, described as a MOGO® (musical logo), incorporates sounds like the crack of a can and the fizz of a ...

Skullcandy is bringing a seismic shift to the gaming audio scene with the launch of the Crusher PLYR 720—the first gaming headset to feature Skullcandy’s patented Crusher multi-sensory bass technology ...