CEO Brian Niccol has made a lot of good moves at the coffee chain, but his latest plan should anger baristas and customers.

Starbucks (NASDAQ: SBUX) stock investors are enthusiastic about Brian Niccol's ability to drive improvement. *Stock prices ...

CEO Brian Niccol says he has started a Starbucks recovery. Quarterly same store sales and revenue will start to go up again, ...

Starbucks is investing in more hours for baristas as other restaurant chains go in on AI.

Here’s why Starbucks employees are pushing against the company’s dress code changes, that took effect on May 12, and what the ...

Consumers may be getting their food to-go more often, but they still demand music and free Wi-Fi. They also want their ...

More than 2,000 Starbucks partners have walked off the job since last week, a union representing the baristas said.

Some Starbucks workers are striking over dress code changes that were implemented under CEO Brian Niccol, whose goal is to ...

But as consumer behavior shifts, digital disruption accelerates, and brand trust becomes a strategic imperative, a new ...