Monday marked the official start for the 2025 Sony Open week, and with round one of the tournament just days away, celebrities were out and about for week’s event-filled lineup.

PUMA GOLF releases new IGNITE ELEVATE 2 and IGNITE ELEVATE X golf shoes just a week after Max Homa put pen to paper on a new deal with the brand.

If you're anything like me, when you heard the news of Max Homa signing with COBRA PUMA Golf, your first thought wasn't "What ...

A complete list of the golf equipment Hideki Matsuyama used to win the PGA Tour's The Sentry 2025: DRIVER: Srixon ZX5 Mk II ...

It's the first week of January, which means the PGA Tour is back in Hawaii, which means we get our first glimpses of some new stuff pros have cooked up over their offseason. First we got some news on ...

One of the PGA Tour's biggest names is hoping an equipment change will lead to more fun (and success) on the course as the ...

Plenty of new and unreleased 2025 drivers are in play this week at the Sentry. Here are some of the pros playing the latest drivers.

Several pros have already transitioned into the new drivers, irons and wedges that will be hitting stores shelves near you in ...

New coach. New shirt. New shoes. New clubs. Temporary caddie change. Just don't call it a reset for Homa. This is something ...

A number of big deals have been announced to start 2025 including Max Homa's move to Cobra Puma Golf and Lululemon ...

Under Armour signed Barcelona FC striker Ferran Torres and inked an endorsement deal with Brazil and Sydney FC star Douglas Costa, with both soccer stars to wear to UA’s Shadow Elite boots on the ...

Cobra Puma Golf announced the signing of PGA Tour player Max Homa to a multi-year endorsement contract to play Cobra golf ...