A little more than two years after lopping “HBO” off of the streamer’s name to create the breezily-named Max streamer, Warner ...

Warner Bros. Discovery CEO David Zaslav believes "this is the strongest HBO has ever been," with a cultural grip reminiscent ...

According to Warner Bros. Discovery reps, there are no plans to change how and when Discovery shows appear on the streamer.

Warner Bros. Discovery had a plan to turn HBO into Netflix. Here’s where it went wrong.

Warner Bros. Discovery’s decision to revive the HBO Max brand marks a strategic recalibration toward premium storytelling and ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

Two years after dropping "HBO" from the name, Max is HBO Max once again ... while of course not acknowledging that any ...

Warner’s decision to drop HBO from HBO Max in 2023 followed its move to merge its HBO dramas and Warner Bros’ content across ...

Warner Bros. Discovery came to their senses and will switch Max's name back to "HBO Max" starting this summer.

How many meetings?' Internet reacts as Max changes name back to HBO Max Warner Bros. Discovery CEO David Zaslav said in a news release, "We are bringing back HBO, the brand that represents the ...

John Oliver is just as confounded as everyone else about Warner Bros. Discovery’s decision to revert the name of Max to HBO ...

Max — the unloved mononymous identity, too cool or too anxious to acknowledge its origins — is HBO Max once more. The Max era may be recalled as among the follies of WBD CEO David Zaslav ...