The “Just Do It” origin story is a pretty dark one. It was inspired by the final words of Gary Gilmore, a convicted murderer who was executed in Utah back in 1977.

Dylan Geller was studying special education when he suddenly passed away. Now, his family is raising thousands to help others 'Do It Like Dylan.' ...

The man behind "Do It For State" social media accounts was sentenced to 14 years in federal prison for his role in an attempt to steal the doitforstate.com domain name at gunpoint.

"You did not see Nike without 'Just Do It.' The slogan became synonymous with the brand and vice versa." Twenty-five years later, it's still Nike's slogan, although global chief marketing officer ...

"Just Do It" is Nike's signature slogan, helping to turn a niche brand into a global multibillion-dollar giant and etching the phrase indelibly into the global memory that it's almost ...

WANE 15 will give an exclusive, more detailed tour of the new Do It Best space at Electric Works on a special show, Inside Electric Works, on Wednesday at 5 p.m.