Billionaire SpaceX, Tesla and X owner Elon Musk says he plans to sue Apple for not featuring X and its Grok artificial intelligence chatbot app in its

The response comes after Musk threatened to sue Apple via xAI, claiming the iPhone maker was “behaving in a manner that makes it impossible for any AI company besides OpenAI to reach #1 in the App Store.

In a statement to Bloomberg’s Mark Gurman, Apple insisted the App Store "is designed to be fair and free of bias," noting that it features “thousands of apps through charts, algorithmic recommendations and curated lists selected by experts using objective criteria” to ensure safe discovery for users and opportunities for developers.