Esi Eggleston Bracey, the chief growth and marketing officer at Unilever, unpacks Dove's partnership with Crumbl. "That's ...

Mark Abraham, the global personalization leader at BCG, said "consent and security are paramount" in the age of GenAI.

Oversaturation, consumer fatigue, and declining trust are challenging the future of influencer-driven advertising.

Real-time marketing offers strategic advantages for any multinational company looking to stay relevant and connect ...

The future of marketing belongs to those who can balance innovation with responsibility. Brands that embed ethics into AI not ...

Valencia marketing firm Hennessey Digital, specializing in services for law firms, has been acquired by Herringbone Digital, ...

The Club World Cup has been beset by organisational challenges ahead of the first edition of the revamped 32-team tournament ...

The Department of Agriculture (DA) on Sunday said it is almost done with a draft bill that aims to restore critical functions ...

Corsi and DiMeglio are both responsible for leading marketing and growth strategies for their distinct companies. Corsi is ...

Marketers didn’t sign up to be spreadsheet jockeys or calendar coordinators; they came to craft stories, shape brands and ...

Dana White's patience has been running thin, and the UFC CEO said he's willing to move on if the fight doesn't get done in a ...

Allan Freeman, a marketing executive who pioneered market research techniques to release films including "Star Wars" and ...