"Our approach has been to build cultural relevance that feels organic, local and true to both brands," Ruth Henriquez from ...

Mattel is tapping into the booming collectibles market with Mattel Creations, the toy powerhouse’s hub for innovation.

Mattel's ( MAT) flagship brand is Barbie, which was used to launch one of the biggest movies of 2023. The company's portfolio ...

Toy maker Mattel is combining its film and television units to form Mattel Studios, it said on Monday, as the company seeks ...

Mattel has partnered with Uken Games, an independent Canadian game studio, to develop “Mattel Match: Toybox Unlocked,” a free ...

The first special Hot Wheels collectible for June is coming, and you can have it for $27. Mattel listened to the people when ...

More Hot Wheels news is on the horizon: this time, they aren't too expensive, and each one is special. Which of these would ...

Enter Your Custom Car & Compete to Have Your Ride Turned into a Real Life Hot Wheels Die-Cast | Sponsored by Mattel ...

Toy maker Mattel has announced the formation of Mattel Studios, combining its film and television units to form the new ...

Mattel Inc., the maker of Barbie dolls, Hot Wheels cars and other popular toys, said Monday that it would have to raise prices for some products sold in the US “where necessary” to offset ...

EXCLUSIVE: Mattel, the global toy and family entertainment company behind Barbie, today announced the formation of Mattel ...

The Hot Wheels Stunt Show is a brand new event cooked up by Mattel and the geniuses behind live entertainment at Live Nation.