Nielsen’s latest report highlights YouTube’s growing dominance in the television viewing landscape. The platform has ...

Netflix and Paramount were the biggest winners in TV viewership for the 2024-2025 season, so far, with Netflix dominating ...

YouTube is now in its third consecutive month atop the Media Distributor Gauge, securing its largest share of TV to date last ...

For the third month in a row, YouTube has remained at the top of Nielsen’s Media Distributor Gauge Report, beating out ...

Nielsen has reportedly signed a landmark multiyear agreement with the WNBA and NBA to provide official viewership measurement ...

That’s according to Nielsen’s media distributor Gauge report, which tracks how much time viewers spend watching TV across the ...

Nielsen’s latest report serves as another wake-up call that YouTube is rapidly gaining ground in the TV landscape. On Tuesday ...

Google-owned video platform YouTube continued as the most-dominant media company in Nielsen’s monthly Media Distributor Gauge ...

Platform tallied 12.4% of all TV viewing in April, beating out Disney in Nielsen’s ranking of top media companies ...

Disney, in second place, dropped 7% to 10.7% vs. 11.5% share a year ago, but gained 0.2 percentage points from March of this ...

NEW YORK – May 27, 2025 – YouTube maintained its lead among media companies in Nielsen’s April 2025 Media Distributor Gauge ...

Streaming and connected TV (CTV) are increasingly becoming a dominant force in the television landscape and a critical ...