After more than two decades working together, Paramount has cut ties with WPP Media, appointing Publicis as its new media ...

In a move that blindsided many staffers, Paramount has fired its longtime media agency of record WPP Media ahead of the close ...

WPP Media has launched Open Intelligence, a new data solution it describes as the advertising industry's “first large ...

Top 5: McDonald’s, Dove, KFC, Samsung, O Boticário ...

Campaign reports from shareholder meeting, at which CEO Mark Read was re-elected easily but the agency group faced questions about poor performance.

Bradbury’s legacy is also deeply entwined with the success of Eleven, TBWA’s earned and PR agency, which he co-founded. It ...

Following Tuesday’s news, Nvidia’s shares rose 3% in one day, and other AI chip companies have benefited — Broadcam’s shares ...

Yannick Bollore, Chairman and CEO of Havas, spoke to Neeta Nair on the possibility of an acquisition of Madison World by the ...

Zuckerberg has said the company aimed to build an AI one-stop shop where businesses can set goals, allocate budgets and let ...

Havas is in advanced talks to acquire a 70–75% stake in Madison Group at a Rs 1,000 crore valuation. The move could mark the ...