I rate WPP a 'BUY' below $43/share, though I prefer IPG and OMC for stability and growth; WPP remains attractive for ...

After more than two decades working together, Paramount has cut ties with WPP Media, appointing Publicis as its new media ...

In a move that blindsided many staffers, Paramount has fired its longtime media agency of record WPP Media ahead of the close ...

WPP will rename its influential GroupM media buying operation, calling it WPP Media and focusing more intently on A.I. and ...

Mark Read, the chief executive of WPP, alluded to the job cuts that are currently under way across Group M, when he said the ...

Back in 2003, Sir Martin Sorrell, a titan of advertising, launched GroupM with a clear goal: combine the budgets of WPP’s media agencies, Mindshare, MediaCom, and later Wavemaker and Essence, to ...

WPP Media has launched Open Intelligence, a new data solution it describes as the advertising industry's “first large ...

Top 5: McDonald’s, Dove, KFC, Samsung, O Boticário ...

Campaign reports from shareholder meeting, at which CEO Mark Read was re-elected easily but the agency group faced questions about poor performance.

Bradbury’s legacy is also deeply entwined with the success of Eleven, TBWA’s earned and PR agency, which he co-founded. It ...

Publicis also did not respond to a request for comment. Reps from Paramount Global, Paramount Advertising, Skydance and WPP Media declined to comment when contacted by Deadline. The merger of ...