News

Public relations practitioner and founder of the Walsh Public Relations agency Jim Walsh will be the first inductee into the hall of fame launched by the Public Relations Consultants Association (PRCA ...
WPP has confirmed that its GroupM media arm is rebranding as WPP Media. The group of three agencies – Mindshare, Wavemaker and EssenceMediacom. WPP Media chief executive Bill Kinlay said that with new ...
Dr Martina Byrne is to leave her post as chief executive of the Public Relations Institute of Ireland (PRII) after eight years in the job. She joined the PRII from the Economic & Social Research ...
Coca-Cola has signed a three-year deal with the Premier League in England to become the competition’s official soft drink partner. The value of the sponsorship was not made public. Coca-Cola will ...
National Lottery operator Premier Lotteries Ireland (PLI) has appointed two new agencies to handle its public relations assignments following a contest. FleishmanHillard (FH) will now be responsible ...
Glanbia Performance Nutrition won the grand prix award and Diageo, owner of the Guinness brand, took home a record five category awards at the Marketing Institute’s 2025 All Ireland Marketing black ...
New regulations requiring public bodies to dedicate a portion of their advertising to the Irish language continue to impact  adland. GroupM’s latest Media Tracker report delves into the evolving ...
The new president for Local Ireland is Seán Mahon, managing director of the Southern Star. Mahon, who is based in Skibbereen, West Cork, has a long career in newspapers and digital media, having ...
Telco Vodafone Ireland has launched A Stranger’s Tale, a new audio series which encourages personal connections in an increasingly digital world and shared through the art of storytelling. Vodafone is ...
A new multimedia ad campaign highlights the partnership between Flogas and Emerald Park. As the theme park’s sustainable energy partner, the company powers everything from fun rides and attractions to ...
Social impact – is it a marketing sideshow, virtue signalling or a value creator? Alan Tyrrell writes ‘Greenwashing’, ‘virtue signalling’, ‘cheque book charity’, and any number of other negative ...