From small shops to retail chains: The sporting goods industry is facing major challenges due to digitalization and steadily changing markets. The editors of ISPO.com take a look at the retail sector ...

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Cuando China se abrió a las marcas occidentales, se crearon empresas conjuntas y, hace treinta años, poseer una marca occidental gozaba de gran prestigio. Hasta el punto de que las marcas locales se ...

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Action-sport is pure adrenalin: snowboarding, skateboarding, longboarding, surfing, downhill, freeskiing, mountain biking and much more really accelerate your heart rate. Read all about the current ...