This year’s IPL appears to be wide open, with 65% of fans predicting a new winner. Royal Challengers Bangalore led fan ...

Once a hushed topic, lingerie shopping in India has become more open and informed. Zivame’s consistent marketing and ...

Are the Abby Awards evolving into a more inclusive and representative platform, signalling a positive shift in the ...

To run ads on Threads, advertisers must have a Threads profile connected via Instagram. Importantly, Threads ads won’t run in ...

A marked increase in hiring was recorded over the past two to three quarters, with major recruiters including Accenture, ...

Abhijat Bharadwaj, CCO, Dentsu Creative Isobar, discusses why India keeps missing the mark at Cannes by watering down its ...

In this article, we take a look at how advertising has evolved from reinforcing harmful stereotypes to becoming a powerful tool in destigmatising mental health through empathy, inclusivity, and honest ...

The move comes in response to growing concerns about the integrity of the Community Notes system. Analysts and watchdog ...

In a world flooded with parity products and short attention spans, traditional functional advertising is losing its impact.

The streaming giant said the new ads will allow advertisers to 'marry' their products with the aesthetics of Netflix ...

The new identity, centred around a redesigned ‘Z’ symbol, will be adopted by Zee Media’s national channels, including Zee ...

Goafest 2025 returns to Goa with a new venue, over 60 speakers, 20+ masterclasses, and a fun-first, experiential format ...