Tour validation" has been a staple of Titleist’s product introduction process for decades. That makes the introduction of 10 ...

A mix-up at The Sentry saw Will Zalatoris and Cam Davis play each other's golf balls, leading to a rules violation and a ...

Here are five things you need to know about the 2025 Srixon Z-STAR golf ball lineup.

To win on the PGA Tour usually requires a good week with your putter. That's why we've been compiling for a few years now a ...

Hideki Matsuyama fired a PGA Tour-record score of 35 under to win the Sentry. Take a look at the clubs he used for the ...

Dec. 18, 2024 — Until now, scientists have been unable to determine how metformin, a Type 2 diabetes medication that lowers blood sugar, works. A study provided direct evidence in mice that it ...

PGA Tour member Michael Kim has shared valuable insight into how lucrative equipment deals with leading manufacturers really ...

Cobra Puma Golf announced the signing of PGA Tour player Max Homa to a multi-year endorsement contract to play Cobra golf ...

PGA Tour star Max Homa has officially inked an equipment deal with Cobra. Homa turned professional in 2013 and has always been a Titleist ambassador. He has also used the Pro V1 golf ball and worn ...

It’s a Kapalua tradition, players revealing recently signed deals at the PGA Tour season opener, from equipment to apparel ...

Michael Greller has a new bag this week. He’s caddying for Max Homa at The Sentry. It’s just temporary. Greller’s boss, ...

Titleist announced it has begun seeding the new GT280 mini driver with its Tour staff. Here's what we know about the new club ...